Liz Peterson: Building a Medspa Brand in the Twin Cities | Beautox Bar’s Story
Episode Details

Join us on Twin City Tales as we sit down with Liz Peterson, RN, co-founder and owner of Beautox Bar — a Twin Cities medspa known for natural-looking results, client education, and a trusted approach to aesthetic care.


In this episode, Liz shares her journey from 30+ years as an RN to launching Beautox Bar, growing multiple locations across the metro, and reshaping how clients think about Botox, injectables, and beauty.


We dive into:

✨ Transitioning from nursing to entrepreneurship

✨ The story behind Beautox Bar’s Maple Grove & White Bear Lake locations

✨ What makes a great injector and ethical medspa

✨ The importance of education & safety in aesthetic medicine

✨ Entrepreneurship in the Twin Cities market

✨ Building client trust and natural-looking results


Whether you’re curious about Botox, aesthetics, medspas, or the entrepreneurial paths behind local businesses, this episode delivers insight, humor, and heart.


📍 About Beautox Bar


Beautox Bar is a Twin Cities medspa specializing in natural-looking injectables, education, and personalized care.

Locations: Maple Grove & White Bear Lake, MN


Learn more: (Insert Beautox Bar website link)

Follow Beautox Bar on Instagram: (Insert IG link)


🎧 About Twin City Tales


Twin City Tales features real conversations with Twin Cities entrepreneurs, business owners, and community leaders — sharing the stories behind the brands you see every day.


Beautox Bar, Liz Peterson, Botox, Medspa, Aesthetics, Maple Grove, White Bear Lake, Twin Cities, Minneapolis, St Paul, MN Injectors, Nurse Injector, Minnesota Medspa, Skincare, Entrepreneur, Woman-Owned Business


This podcast is powered by Twin City Heating Air and Electric www.twincityheatingandair.com

Episode cover art for Liz Peterson: Building a Medspa Brand in the Twin Cities | Beautox Bar’s Story
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